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煜盛文化(01859.HK)與央視動漫集團訂立戰略合作協議
格隆匯 01-14 20:29

格隆匯1月14日丨 煜盛文化(01859.HK)公吿,公司附屬公司北京煜盛文化有限公司於近日與央視動漫集團有限公司訂立戰略合作協議。

主要合作內容:(a)雙方將針對國漫IP的開發、孵化、運營及相關領域開展合作;(b)雙方將針對IP進行電影電視節目製作、運營、線上線下推廣等相關領域進行探索合作;(c)雙方將央視動漫擁有的動漫IP進行全面的線下開發,在建設動漫產業基地、打造動漫衍生內容、開發動漫沉浸式劇場及相關領域開展探索合作;及(d)雙方將中國動漫產業國際化合作,內容整合營銷及宣傳推廣等合作項目開展進行探索合作。

根據公開可得資料,央視動漫為一間於2007年3月在中國成立的有限責任公司,由中國國際電視總公司持有約92%及中央廣播電視總枱持有約8%。其主營業務包括動畫原創生產、動畫版權管理與開發、開展新型媒體業務、拓展衍生品市場,建立長期戰略利益共同體,促進品牌建設與運營,促進原創核心競爭力的提升,完成動畫產業鏈構建。

 為實現公司打造“一流原創內容服務集團”的願景,雙方的合作將充分整合資源,就央視動漫所持IP進行全面合作、內容開發及線上線下運營、國際化合作等方面建立戰略合作伙伴關係。

董事會相信,戰略合作協議條款符合公司及其股東整體利益。

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