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艾德韋宣(09919.HK)與為快科技設合營拓VR及泛時尚數據互動產業
阿思達克 01-10 16:34
艾德韋宣(09919.HK)公布,集團以戰略投資方式入股為快集團,並於1月10日(今日)與為快集團旗下為快科技達成戰略合作協議,以成立合資公司,並預期於合資公司擁有大部分股權。合資公司的核心業務為推動虛擬實體(VR)+泛時尚數據互動產業,打造泛時尚產業內首間元宇宙營銷業務公司。 根據此戰略合作,訂約雙方將共同於中國從事提供元宇宙數位化營銷模範的業務。合資公司致力拓展VR營銷業務模式,結合VR科技,並應用於體驗營銷、數字及品牌溝通以及IP運營業務等方面,逐步實現實時全數據回饋、多維度分析,以至高品質的內容開發,助客戶把握元宇宙市場營銷需求。董事會相信有關合作將可進一步推動公司元宇宙新業務落地,並豐富服務組合。
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