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利民股份(002734.SZ):擬與先正達(中國)投資、蘇墾生化達成戰略合作, 共同運營“大生”品牌、共同佈局代森錳鋅業務
格隆匯 11-23 08:10

格隆匯11月23日丨利民股份(002734.SZ)宣佈,2021年11月22日,公司全資子公司利民化學有限責任公司(簡稱“利民化學”)與先正達(中國)投資有限公司(簡稱“先正達(中國)投資”)、江蘇省農墾生物化學有限公司(簡稱“蘇墾生化”)簽署了《戰略合作框架協議》,公司將充分利用“大生”等一線品牌產品的配方工藝、生產技術、品質管理等優勢,借鑑先正達(中國)投資、蘇墾生化在品牌資產管理、市場渠道拓展與服務方面的先進理念和成熟體系,進行戰略合作。

先正達(中國)投資作為全球農業科技巨頭——先正達集團的重要業務單元,是中國領先的農業創新公司,致力於通過突破性的產品和技術推動農業轉型,在助力食品鏈以安全、可持續及環保的方式養活世界方面發揮至關重要的作用。此次獲得“金大生”的中國市場獨家運營權,先正達(中國)投資將進一步完善其作物解決方案,提升其在病害防治市場的影響力。

蘇墾生化具備豐富的跨國產品供應鏈服務經驗。近年來,通過管理創新,已逐漸打造出一批以跨國公司背景為主的管理及服務團隊,對於品牌戰略規劃與產品生命週期管理有豐富的經驗,特別是對於代森錳鋅類系列產品。

此次戰略合作框架協議簽署後,利民化學將密切與先正達(中國)投資、蘇墾生化合作,共同運營“大生”品牌,共同佈局代森錳鋅在中國及全球的業務,助力中國農業綠色高效發展。

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