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信置:料聖誕黃金檔期商場人流及營業額按年升20%
阿思達克 11-10 14:04
信置資產管理董事蔡碧林表示,預料旗下商場11月及12月聖誕黃金檔期的整體人流及營業額有望按年升20%,並會投放3,000萬作宣傳推廣。 她指,於政府消費券計劃及連串推廣活動的帶動下,旗下商場10月份營業額及人流分別按年錄得25%及15%,個別行業營業額增長達45%,飲食業亦升30%。 她補充,消費券計劃帶動市況,旗下S+應用程式資料顯示,客戶購物更為「重手」,商場整體出租率已回復至90%,租金回復至2019年水平,因此商場亦有增加推廣費用。她稱,在疫情期間,公司積極更新商場組合,例如屯門市中心引入Donki,以及將有2萬呎的飲食廣場會於聖誕節前開幕,其他商場亦會增加餐廳佔比。(ic/s) ~
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