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網紅經濟板塊拉昇 新文化、中廣天擇漲停
格隆匯10月22日丨網紅經濟板塊拉昇,創業板新文化漲停,中廣天擇漲停,元隆雅圖漲近8%,共達電聲、芒果超媒、值得買、引力傳媒等跟漲。10月20日晚8點,天貓雙11正式開啟預售。據紅人點集數據顯示,僅20日一天,李佳琦累計銷售額達到115.39億元,薇婭直播間累計交易額達85.33億元,合計超200億元。除了各大主播,品牌自身也積極開播帶貨。其中,百雀羚、良品鋪子、泡泡瑪特、鴻星爾克等知名品牌都開設官方直播間。機構表示,年輕人多元的消費需求拓展了網紅經濟的發展維度。當前,我國整個網紅經濟的市場規模早已超過千億元。

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