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順騰國際控股(00932.HK)與迪士尼香港訂立授權協議
格隆匯 10-12 06:17

格隆匯10月12日丨順騰國際控股(00932.HK)發佈公吿,公司全資附屬公司御藥堂(控股)有限公司與華特迪士尼(香港)有限公司(“迪士尼香港”)訂立一份授權協議,據此,公司自2021年6月起獲得迪士尼香港按非獨家基準授出許可,可以使用迪士尼部分流行及知名作品及角色。包括反斗車王、反斗車王2、反斗車王3、迪士尼公主、小飛象、海底奇兵2、魔雪奇緣、米奇老鼠家族、米妮、彼思系列、迪士尼經典角色及反斗奇兵4,在中國香港及中國澳門通過實體分銷及零售管道以及經迪士尼香港批准的網上商店生產及分銷醫療保健產品。根據授權協議,該授權安排應持續至2022年6月。即將推出的已應用授權作品及角色的保健產品將由迪士尼香港根據其內部指引不時進行最終審查及批准。

集團計劃利用上述授權推出一系列針對兒童的新保健產品。該等產品主要包括供兒童食用的保健產品。自訂立授權協議以來,集團一直在計劃、制定及設計合適的產品,以利用授權作品及角色進行營銷,截至該公佈日期,迪士尼香港對公司建議產品的審查及批准已進入後期階段,公司的目標是在2021年底前推出新產品系列。公司將關注該新產品系列推出後的市場表現,並希望在未來與迪士尼香港的授權安排中建立長期的合作關係並準備提前與迪士尼香港就延長或重續該授權安排進行聯絡。

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