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《大行報告》匯豐研究升普拉達(01913.HK)評級至「買入」 目標價上調至55元
阿思達克 10-08 10:07
匯豐研究發表報告指出,普拉達(01913.HK)近來勢頭強勁,積極多變,將其評級由「持有」升至「買入」,目標價亦由48元上調至55元。雖然市盈率並不便宜,但從很多指標上來看,相信該股具有吸引力。 該行表示,普拉達內部結構發生很多變化,管理層變動爲集團帶來新的想法和交流,以及數碼化等。雖然集團的改變需時,但似乎帶來一個重要的承諾,而公司將於11月18日舉行投資者日,市場應多瞭解其長期計劃。此外,該行認爲普拉達並不是一個小衆品牌,預測其今年的銷售額將是Louis Vuitton的六分之一或Gucci的四分之一,甚至低於Dior Couture的一半,惟最終或高於該行預測的近60億歐元。
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