《新股消息》譚仔國際(02217.HK)專注發展現有兩個品牌 無加價計劃
譚仔國際(02217.HK)今日(23日)起招股,集資所得逾半將用於未來三年在香港、內地、日本、新加坡及澳洲開設173家新店。主席、執行董事兼行政總裁劉達民指,現階段會專注發展現有兩個品牌,做好本地業務及拓展海外市場,期望透過標準化管理將「譚仔味」推廣至全世界,未有計劃開設子品牌及收購其他種類餐廳,亦沒有考慮銷售預先包裝食品。
他又指,除開設新店外,未來將通過餐單持續創新、設備提升及員工培訓等措施提升同店銷售表現;針對產品單價將恆常檢討,目前並無計劃加價。
目前譚仔國際旗下兩個品牌「譚仔雲南米線」及「譚仔三哥米線」在港共設有150家分店,未來3年計劃再開38家新店。問及互相競爭及蠶食的風險,他指出,經市場調研發現本地同業一個品牌可能開設200至300家分店,認爲雖然疫情下餐飲業整體錄得下跌,但快速休閒餐飲發展迅速,審視港九新界各區人口及需求後認爲仍有增長空間。
執行董事兼首席財務官陳萍透露,截至7月底止首四個月公司業務已基本恢復,收入按年增長38%,每餐廳日均收入升15.6%,有信心復甦趨勢持續。
是次招股引入Matthews、南方基金及睿思資本共3名基石投資者,合共認購1,600萬美元等值股份,設六個月禁售期。
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