攜程(09961.HK)於河南湖南開設兩家渡假農莊
攜程(09961.HK)宣布,為落實鄉村振興戰略,於9月在河南及湖南開設兩家渡假農莊。
集團表示,自今年3月起啟動「鄉村旅遊振興」戰略,已開設三家攜程渡假農莊,其中首個落地項目安徽金寨大灣店8月總收入按月提升約62%,房費收入按月升約64.22%;餐飲收入升約51%,吸引遊客數量增長近60%。
集團CEO孫潔表示,此次全新開業的河南濟源小有洞天及長沙潯龍河聯營店,採用的聯合經營模式適用於鄉村目的地已有完整民宿硬體,但缺乏專業運營、管理能力的項目,相信在先進運營理念以及平台扶持下,新攜程渡假農莊能夠快速成為帶動當地旅遊經濟發展的引擎。
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