虎視傳媒(01163.HK)上半年純利預降約40%
格隆匯8月23日丨虎視傳媒(01163.HK)公佈,於2021年6月30日止六個月,集團的純利預期較截至2020年6月30日止六個月的純利約人民幣2330萬元減少約40%。
董事會認為有關減少乃主要由於2021年6月30日止六個月的銷售成本的預期增加,其主要歸因於(i)為滿足增加的廣吿供應而增購廣吿庫存,導致流量獲取成本增加;及(ii)因發展中國國內市場及加強公司的服務能力,我們聘用的優化師及設計師人數增加(大致與公司業務的增長一致)。
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