OPPO与国美电器合作 料今年国美渠道销售实现翻倍增长
OPPO与国美电器签署战略合作协议,预期2021年在国美渠道的销售实现翻倍增长。
根据该协议,双方还将围绕零售的基本面建设、中高端手机营销、品牌形象打造、IoT全场景销售,以及全渠道资源等方面深化合作,为广大消费者带来更贴心、便捷、周到的消费体验。
国美电器公司CEO张德矩表示,双方新的合作模式下有几点明显的优势,包括一方面将有更多的时间投入到终端促销中去;整体效率也将大幅提升。希望与OPPO在除了手机之外,IoT产品上也有更多的合作;通过全品类的融合,场景化的展示,为顾客的选购提供更完善的解决方案。
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