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汽車服務商與製造商強強聯手 永達與長城汽車簽署戰略合作協議
格隆匯 05-18 16:25

(河北,保定)2021年5月14日,中國永達汽車服務控股有限公司與長城汽車股份有限公司共同簽署《戰略合作框架協議》,雙方將利用自身優勢,圍繞新能源汽車市場拓展、區域品牌新零售模式探索、新能源汽車產業鏈服務、互聯網用户運營等汽車關聯業務展開全方位戰略合作,為用户提供更優質、更智慧的汽車生活服務。

永達汽車(03669.HK)是在香港主板上市的大型集團企業,公司專注於豪華汽車銷售服務產業,代理保時捷、寶馬、奧迪、奔馳、雷克薩斯等多個國際知名豪華汽車品牌,服務網絡遍佈全國各地,是全球最大寶馬經銷商集團、全國最大保時捷經銷商集團,榮列中國企業500強、中國汽車經銷商集團10強、全國文明單位。近年來,永達逐步佈局新能源汽車服務產業,目前已設有特斯拉鈑噴中心、小鵬、威馬等多個新能源品牌網點,永達將新能源汽車服務視為公司未來新增長動力的切入點。

長城汽車是中國規模最大的SUV和皮卡製造企業,也是首家在“A股+H股”上市的中國汽車企業,旗下擁有哈弗、WEY、歐拉、長城皮卡、坦克五個整車品牌。近年,依託“七國十地”全球研發體系,長城汽車“檸檬”、“坦克”、“咖啡智能”三大技術品牌發佈,形成了以自動駕駛、智能座艙、高效燃油、新能源相互融合的技術生態,並推出哈弗大狗、歐拉好貓、坦克300等一系列網紅車型,獲得了市場的廣泛好評。

永達汽車作為國內領先的豪華汽車經銷商集團,在持續聚焦豪華汽車銷售服務產業的精耕細作的同時,近年來高度關注新能源汽車銷售服務產業發展及新生代消費升級背景下的用户服務模式創新,積極推進新能源汽車產業的佈局,特別是加強與頭部新能源品牌汽車工廠的戰略合作,重點發展創新業務合作模式,同時積極研究新能源服務產業鏈未來的業務機會。此次與長城達成戰略合作協議,永達將充分發揮自身在服務網絡、精細化運營管理、數字化客户運營和新媒體運營等方面的領先優勢,突破原有產業佈局,迎合新生代消費者的“國潮”消費趨勢,打造新的經濟增長極。

隨着戰略合作協議的簽署,永達與長城汽車將建立起長期戰略合作的夥伴關係,也充分反映了永達在汽車銷售服務領域持續深耕、積極探索和不斷創新的發展態勢。藉助互聯網與數字化技術發展的“東風”,永達將進一步完善公司的資源整合戰略決策,構建全方位、多元化的用户運營體系,實現公司未來可持續快速增長的長遠規劃。

來源:永達汽車官微

原標題:汽車服務商與製造商強強聯手 永達與長城汽車簽署戰略合作協議

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