花旗:重申對騰訊(0700.HK)買入評級 目標價808港元
花旗發表報吿表示,重申對騰訊(0700.HK)買入投資評級,目標價808港元,料在行業監管壓力下,市場對騰訊謹慎情緒可能會持續,但該行相信公司的長線基本面仍然鞏固。
就騰訊將於5月20日公佈今年首季業績,基於公司去年首季旗下手遊收入基礎較高已被市場預期,料盈利及毛利於第二季會趨合理。基於服裝品牌和在線教育提供商謹慎的廣吿預算支出,以及某些綜藝節目和電視劇的播出時間不確定,可能會壓低騰訊未來幾個季度的廣吿收入增長。
花旗估計騰訊今年首季收入1,315億人民幣按年升21.7%(按季跌1.6%),估計其非通用會計準則純利314億人民幣(對比市場同業料358億人民幣),按年升16%及淨利潤率23.9%。
該行預計騰訊旗下手遊和社交廣吿的較高基礎部分,抵消了廣吿和金融科技與商業服務(FBS)、媒體廣吿收益,該行料騰訊首季手遊收入按年增長18%預測屬合理。

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