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阿里(09988.HK)國際站3月「新貿節」平台訂單量按年增長167%
阿思達克 04-19 15:58
阿里巴巴(09988.HK)旗下B2B跨境貿易平台阿里巴巴國際站公布,3月份舉辦的「新貿節」期間,平台實際出口額按年增長129%,訂單數量增長167%,支付買家數增長125%,反映線上展覽正逐漸成為外貿商家獲取訂單的新窗口。

其中,阿里巴巴國際站上香港商家的交易總額按年增幅達180%,訂單數按年增123%,動銷賣家數及支付買家數增幅分別達73%及107%。

以交易額計,排名前三位市場分別為美國、英國及澳洲,交易額分別按年增長175%、152%及131%。

阿里巴巴國際站亞太區總經理郭奕麟表示,數據反映海外買家需求快速上升,線上貿易增長趨勢強勁。

他指出,相比去年9月「全球採購節」,今年新貿節日均直播場次增長達187%,直播商品點擊次數增長529%,直播支付訂單數增長2,428%。

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