慈文傳媒(002343.SZ)與咪咕公司達成戰略合作
格隆匯 3 月 18日丨慈文傳媒(002343.SZ)公佈,咪咕公司與公司於2021年3月18日簽訂了《戰略合作協議》,雙方基於良好的信任,本着真誠合作、共創精品的原則,在符合雙方共同利益的領域開展戰略合作,包括但不限於影視劇內容生產合作、互動內容開發合作、內容版權合作、全IP開發合作、視頻彩鈴合作、5G應用場景探索、演藝及粉絲經濟運營合作、海外市場合作等。
咪咕公司系由中國移動通信集團公司面向互聯網領域投入運營的專業子公司,全資擁有下屬咪咕音樂有限公司、咪咕視訊科技有限公司、咪咕數字傳媒有限公司、咪咕互動娛樂有限公司和咪咕動漫有限公司五個子公司。
公司此次與咪咕公司的戰略合作,符合公司整體發展戰略規劃,有利於公司堅定實施主打網台聯動頭部劇、拓展付費模式網生內容、深化推進IP泛娛樂開發的發展戰略,有利於公司不斷創新影視內容創作和生產,積極推進面向5G時代的多類型、差異化、多元化的項目研發、孵化和製作,努力提升內容的持續創新力;有利於公司戰略佈局和拓展泛娛樂產業鏈,持續塑造和提升公司品牌價值,加快轉型升級成為“泛娛樂產業優質運營商”;有利於提升公司整體盈利能力及在文化傳媒行業的核心競爭力,以良好的業績回饋廣大投資者。
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