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羅兵咸料今年香港零售銷售額按年增長15%至3,760億元
阿思達克 02-09 12:14
羅兵咸永道消費市場行業亞太區、中國內地及香港主管合夥人鄭煥然在網上會議上表示,預期今年香港零售銷售額按年增長15%至3,760億元,雖然宏觀經濟仍有不確定性,例如環球經濟前景、失業情況及疫苗推出時間等因素,都持續對短期消費帶來壓力。

但在正面角度看,該行預期第三及第四季旅遊及出行限制將會取消,而消費者的情緒將在屆時回復正常,以及財富效應推動消費增加。他又指,消費市場的結構性轉變將會為數碼化零售商帶來新的增長機會。

另外,他估計1月份香港零售總額將達到325億元,按年下降14%。2月份則受惠農曆新年因素,零售總額將比去年同期增長36%至310億元。值得留意的是,去年2月份正值新冠肺炎在港爆發之際,加上農曆新年剛好在1月,影響2月的節日性消費導致基數較低。

政府下月將公布財政預算案,他建議政府考慮向市民派發消費券,因為單單派錢的話,市民或會用來作其他用途,例如投資。而派發消費券則能確保本港零售市場受惠。

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