美盛文化(002699.SZ):2020年度由盈轉虧 預虧7.91億元-9.47億元
格隆匯 1 月 28日丨美盛文化(002699.SZ)披露2020年度業績預吿,預計2020年度歸屬於上市公司股東的淨虧損7.91億元-9.47億元,上年同期盈利3756萬元;扣除非經常性損益後的淨虧損8.1億元-9.65億元,上年同期盈利2333萬元。2020年度公司業績預計同比下降的主要原因如下:
1.海外地區長期受新冠疫情影響,海外客户IP衍生品業務訂單量有所下降,導致2020年度IP衍生品銷售收入有所下降,歸屬於上市公司股東的淨利潤同比下降;
2.公司全資子公司杭州真趣網絡科技有限公司自2020年起進入業務轉型期,根據遊戲及應用市場格局變化,開始從輕遊戲服務平台向內容分發和數據服務平台轉型。轉型原因如下:
①隨着遊戲行業進入寡頭時代,用户消費向頭部公司及其頭部作品集中趨勢明顯,發行買量市場高度集中且價格持續上漲,服務平台原有中長尾渠道的輕遊戲相關發行、計費業務面臨全市場收縮。
②服務平台模塊加大與流量平台的合作創新,開展數據優化、內容分發、電商變現業務,此塊業務發展規模迅速,但毛利率較低,歸屬於上市公司股東的淨利潤下降。
3.經公司初步測算,公司2017年收購的杭州真趣網絡科技有限公司100%股權形成的商譽以及2019年收購NEW TIME GROUP(HK) LIMITED公司100%股權形成的商譽存在減值跡象,擬對該部分商譽計提減值準備8.02億元—9.52億元。此次計提後,公司商譽餘額為2.31億元—3.81億元。
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