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《大行報告》傑富瑞:騰訊(00700.HK)執行力強勁 重申為行業首選
阿思達克 01-18 14:18
傑富瑞發表研究報告,重申對騰訊(00700.HK)首選股的地位,指線上遊戲仍是看重的部分,亦看好公司的多元化業務和社交生態圈具防守性的特質。在互聯網行業不同領域創新未有停步,包括小程序、微信上的視頻等;在消費者及工業互聯網所奠下穩固基礎亦為長線發展鋪路,重申對公司「買入」評級,目標價721元。

該行指出,騰訊多元化業務具強勁執行力,近年推出高質素遊戲,及不同產品線的創新令人驚喜,特別是小程序,如小程序中的網站成交額(GMV)於2019年強勁按年增長160%,預期今年亦可維持快速增長,相信騰訊在工業互聯網上有穩健基本面,不僅由小程序支持,亦包括雲端及支付基建,為商戶提供緊密生態圈推動銷售轉變。另方面,微信中的視頻亦進一步強化提供予用戶的內容及對商戶的價值。

該行又稱,預期騰訊第四季收入按季增3%,或按年增22%,其中手機遊戲收入料按季跌3%,按年則料升46%,按季倒退主因季節性因素抵銷季內新手遊推出的影響;電腦遊戲方面,則料按季倒退,主因季節性因素及用戶轉向手遊;廣告業務方面,該行預期騰訊線上廣告按年增長16%;金融科技和商業服務收入收入增長則為按季升9%,按年則升21%。

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