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宝宝树(01761.HK)公布全新「全域流量生态布局」
阿思达克 12-18 14:55
宝宝树(01761.HK)公布,全新升级的「全域流量生态布局」,一是覆盖以宝宝树孕育APP为基础的内核流量池,将立足於「做优秀的产品,持续引领行业」;二是以「群+小程序」为基础的中层流量池,创新双轨制服务用户、妈妈管理妈妈,旨在「深耕本地服务,增强用户粘性」;三是在以抖音/快手/B站等社交平台为基础的广义流量池,持续用「专业优质的内容占领大流量场高地」。

宝宝树商业解决方案中心总经理周小榆透露,宝宝树孕育APP的「发现」频道即将全新上线,《育儿大学》、《妈妈心理课》、《辣妈训练营》、《养娃手记》、《中国ZHI造》等多个重磅内容IP和用户运营大场景准备就绪、正全面开放商业合作,将充分助力母婴品牌深化用户沟通和丰富营销场景。

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