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伽马数据:今年中国游戏市场收入升20.7%至2,786.9亿人币
阿思达克 12-17 14:43
伽马数据的数据显示,2020年中国游戏市场实际销售收入2,786.87亿元人民币(下同),按年增长20.71%,保持快速增长,而中国移动游戏市场实际销售收入达2,096.76亿元,比2019年增加了515.65亿元,按年增长32.61%。相比移动游戏的亮眼表现,2020年中国客户端游戏市场实际销售收入559.2亿元,按年下降9.09%,而网页游戏市场实际销售收入仅为76.08亿元,按年下降22.9%。报告指出今年中国游戏用户数量保持稳定增长。用户规模达6.65亿人,按年增长3.7%。

另外,中国自主研发游戏海外市场实际销售收入达154.50亿美元,比2019年增加了38.55亿美元,按年增长33.25%,继续保持稳定增长。中国自主研发移动游戏海外地区收入分布中,美国的收入占比为27.55%,日本的收入占比为23.91%,韩国收入占比为8.81%,三个地区合计占比达到60.27%,值得注意的是美国近两年都是中国游戏企业出海的重要目标市场。

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