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普拉達(01913.HK)訂立Luna Rossa贊助協議
格隆匯 11-20 21:26

格隆匯 11 月 20日丨普拉達(01913.HK)公告,於2020年11月20日(歐洲時間),公司與Luna Rossa Challenge S.r.l.就Luna Rossa帆船隊參加第36屆美洲盃帆船賽訂立Luna Rossa贊助協議的一項修訂協議。

鑑於美洲盃帆船賽於過往幾年成功提升Prada的品牌形象,及為了於帆船賽中爭取更好的成績,Luna Rossa帆船隊自2018年已開始訓練。

不幸的是,由於2020年新冠肺炎疫情的爆發,Luna Rossa帆船隊受到廣泛的不利影響:總決賽的預備賽已取消,故而阻礙帆船隊獲得進一步的贊助。

此外,疫情亦導致設備供應以及重新組織Luna Rossa帆船隊前往新西蘭(其於剛過去的九月份前往參加帆船賽)的活動成大幅增加。因此,Prada作為Luna Rossa帆船隊的主要及冠名贊助商,將為帆船隊提供額外的財務支持,以完成是次長達四年的活動並參加帆船賽。

公司已同意贊助1000萬歐元額外贊助捐獻。

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