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阿里巴巴:「双11」订单创建峰值亦创历史新高 达每秒58.3万笔
阿思达克 11-12 08:18
阿里巴巴(09988.HK)2020天猫双11全球狂欢季「双11」完满结束,为期11天的活动共录得商品成交额(GMV)4,982亿元人民币(下同)(相当於741亿美元),较2019年同期增长26%。

今年「双11」有超过470个品牌成交额超过1亿元,订单创建峰值亦创下历史新高,达每秒58.3万笔。整个「双11」,菜鸟处理订单量突破23.2亿单。直播成为商家不可或缺的市场推广工具,超过30个淘宝直播间成交额逾亿元。

淘宝天猫总裁蒋凡表示,「双11」在过去12年不断的创新,会持续的发挥淘宝天猫以及整个阿里经济体的能量,为不同的规模和背景的品牌和商家提供舞台,继续为数字经济贡献力量。

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