眾信旅遊(002707.SZ)與阿里旅行達成戰略合作框架協議
格隆匯9月29日丨眾信旅遊(002707.SZ)公佈,鑑於公司控股股東、實際控制人馮濱於2020年9月29日與阿里巴巴(中國)網絡技術有限公司(“阿里網絡”)簽署《股份轉讓協議》,馮濱向阿里網絡轉讓其持有的眾信旅遊4547.0295萬股無限售條件流通股,約佔股份轉讓協議簽署日眾信旅遊總股本的5%。此次權益變動後,阿里網絡將直接持有上市公司4547.0295萬股無限售條件流通股,約佔上市公司總股本的5%。
為進一步推進公司與阿里巴巴集團(阿里巴巴集團控股有限公司及其下屬子公司,和根據上市地法律納入其合併報表的實體)之間的戰略合作,2020年9月29日,公司與浙江阿里旅行投資有限公司(“阿里旅行”)簽署了《戰略合作框架協議》,雙方本着平等互利、優勢互補、協同發展的原則,經友好協商,達成戰略合作框架協議。
為提高雙方在旅遊產品領域知名度及競爭力,擴大雙方各自產品、服務的市場整體佔有率,經雙方友好協商,雙方同意,通過阿里旅行在科技、互聯網、大數據技術、品牌、系統管理方面的優勢,結合公司在產品、運營、採購、分銷等方面的經驗,相互提供合作資源支持以開展全面合作。
(1)產品供給
雙方同意在產品方面展開合作,互相給予支持。公司同意在產品方面給予阿里旅行包括但不限於平台分銷、採購價格、結算、優先供應、獨家代理等各方面政策的支持。
(2)渠道和品牌
雙方同意探索和推進“旅遊線下新零售”商業模式,在渠道端探討品牌聯合及規劃。將在雙方均同意的地區嘗試開設試點門店,並依據門店的實施、成型及綜合收益優先的原則確定下一步的發展規劃以及品牌聯合。
(3)大數據技術
甲乙雙方,堅守國家監管機構相關法律規定,利用雙方資源優勢,結合大數據技術,為促進旅遊行業穩步發展、不斷提高旅遊消費者體驗,持續提供更多更具價值的創新產品。
(4)支付
為提高公司線上支付水平及資金使用效率,阿里旅行同意為公司在支付系統方面提供方案支持。
(5)系統
阿里旅行同意為公司在內控管理、銷售及採購支付、資金結算等方面,提供系統解決方案的支持。
雙方本着長期穩定合作、共同發展、資源互補、合作共贏等原則,經友好協商,達成戰略合作框架協議,旨在利用各自的資源和條件在境內外,基於雙方多渠道業務模式的充分合作,通過資源共享、優勢互補與業務創新,互惠互利、共同發展,推動雙方業務實現互融發展。
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