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阿里巴巴国际站9月采购节首周交易额按年增长1.6倍
阿思达克 09-15 16:05
阿里巴巴国际站举行为期一个月的「9月采购节」,首周线上成交订单数按年增长125%,实收交易额按年增长160%。

香港商家方面,首日的线上成交订单数较去年采购节首日升176%,实收交易额较去年采购节首日升284%,活动开始後22秒即成交首单;首周的线上成交订单数较去年采购节首周升151%,实收交易额较去年采购节首周升257%。消费电子行业线上成交订单数按年增长231%;而家居园艺、美容个护行业的线上成交订单数也分别较去年采购节首周增长158%及140%。

阿里巴巴国际站亚太区总经理郭奕麟预计,今年采购节可触达全球2,000万采购商参与,大促期间的B2B直播总场数预计将达到2万场,创平台记录,认为数字化新外贸是国际贸易发展不可逆转的大趋势。

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