百福控股(01488.HK)中期持續經營淨虧1.06億元 同比擴大498.14%
格隆匯 8 月 25日丨百福控股(01488.HK)公佈，截至2020年6月30日止6個月，集團實現營業額2.44億元(人民幣，單位下同)，同比減少50.28%； 公司擁有人應占持續經營業務虧損1.06億元，同比擴大498.14%； 基本每股虧損5.99分；不派中期股息。
2020年初突然爆發新型冠狀病毒(COVID-19)疫情("疫情")，北京或其部分區域兩次啟動最高級別的重大突發公共衞生事件一級響應。由於百福控股有限公司("公司"，連同其附屬公司統稱"集團")的控股品牌旗下超過75.0%的門店位於北京，集團經營遭受嚴重衝擊，部分門店撤店，審慎開設新店和拓展加盟。
突發的疫情導致品牌暫停營業，公司通過努力促銷及控制成，最大程度減少疫情對集團的影響，渡過階段性的危機。措施包括但不限於下列各項：(i)在促銷方面，因公司留意到客户的購買方式有所改變，由店內消費轉為選用上門派送，公司一直積極通過線上平台推廣非接觸式的食物送遞及外賣選擇；及(ii)在成控制及現金流管理方面，公司與業主緊密溝通，商討租金折扣，並與原材料供應商爭取信貸延期。
公司亦採取了降低勞動成的措施，包括暫時停止招募新員工及暫時避免聘用兼職員工。與此同時，集團重新審視發展機遇，保持"雙輪驅動"的戰略不變，一方面更加堅定的發展數字化和走多渠道多場景營銷運營，力保持續經營所需現金流且謀求長遠發展；另一方面公司參股的多個餐飲品類品牌尋求融資和擴張機會。
目前，消費者信心已逐漸提振，集團銷售亦已逐步恢復，截至2020年6月30日6個月期間("期間")集團各品牌可比門店銷售隨着中國疫情逐漸受控而逐步恢復至2019年同期的70%至110%。
從長遠角度看，集團仍然對經濟增長及中國餐飲業的前景充滿信心。2020年下半年將繼續提升現有業務的盈利能力外，也將資源審慎的運用於新的業務或資產收購機會。
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