電視廣播(00511.HK)與優酷簽戰略合作協議 五大方向全力發展
電視廣播(00511.HK)公布,日前與內地三大視頻平台之一優酷簽訂戰略合作協議,將在影視、綜藝、藝人、電子商貿、串流媒體平台等五大方向全力發展,進一步在內地建立具廣泛影響力的「新港味泛粵娛樂」產業和市場陣地。
在影視領域方面,將進一步開拓版權開發與發行、劇集及綜藝合拍、合製的空間。藝人方面,公司的豐富經驗將和內地行業資源和市場更加深入互動,大大提升其商業價值。另外,公司的內容IP和藝人資源會更進一步和優酷平台資源結合,在電商直播等新業務方面謀求新的突破和發展。
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