首創置業(02868.HK)上半年實現營收92.19億元，總土儲約1790萬平方米
格隆匯 8 月 17日丨首創置業(02868.HK)公佈，截至2020年6月30日止6個月，公司營業收入為人民幣92.19億元，毛利為人民幣22.17億元，歸屬於母公司股東的淨利潤為人民幣8.50億元；每股收益為人民幣0.11元。
2020年上半年，房地產市場受到新冠肺炎疫情明顯衝擊，各地房地產項目停工停建，多地售樓處關閉，集團簽約銷售一度受到較大影響。集團統籌疫情防控與業務運營，積極採用"點對點"精準復工等全方位措施，有序推進公司復工復產；創新線上線下營銷模式，第一時間開啟線上銷售；自銷團隊建立通盤通客機制，異地異業聯動，實現自銷簽約人民幣129億元；二季度實現全面復工復產，銷售業績快速回升。
2020年上半年，集團各項目實現簽約面積99.7萬平方米，簽約金額人民幣337.0億元，簽約均價人民幣3.4萬元╱平。期內，三大核心城市圈實現簽約金額人民幣291.9億元，佔比約87%。其中京津冀地區繼續保持大本營地位，上半年實現簽約金額人民幣176.4億元，佔比52%，長三角區域整合升級，抓住市場窗口，實現簽約金額人民幣104.1億元，較去年同期增長30%。期內，集團新開盤項目平均去化率達約80%，其中杭州天閲雲合源項目、蘇州天閲湖濱雅苑項目等重點項目開盤去化率超90%，併成功打造北京孫河、上海青浦等多個區域銷冠產品。
2020上半年，集團深入踐行安全穩健的投資策略，優中選優，重點聚焦非競爭性拿地，通過產業協同、戰略合作、一二級聯動等方式，差異化獲取低成本優質土地資源。期內，集團審慎投資北京、鄭州、南京、重慶等地6個二級開發項目，均為非競爭性底價獲取，總建築面積307.6萬平方米，總土地投資額人民幣125.8億元，其中鄭州北平原示範區項目規劃總建築面積152.1萬平方米，擬建設成集住宅、原武風情古城、文旅城等為一體的大型綜合社區，是集團依託戰略合作底價獲取的又一處百萬平核心大資源項目。
此外，截至2020年六月底，集團土地儲備總建築面積1,789.9萬平方米，地上建築面積1,392.2萬平方米；權益總建築面積1,139.8萬平方米，權益地上建築面積876.1萬平方米。土地儲備總建築面積中，89%為發展物業，11%為投資物業及其他。現有土地儲備足以滿足公司未來3年左右的發展需要，規模適中。
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