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艾德韋宣集團(09919.HK)預計中期由盈轉虧2000萬元
格隆匯 07-24 17:27

格隆匯7月24日丨艾德韋宣集團(09919.HK)公佈,公司預計截至2020年6月30日止6個月淨虧損約人民幣2000萬元,而上年同期純利約人民幣2292萬元。有關虧損乃主要由於以下各項的合併影響所致:在政府因應2020年初爆發2019冠狀病毒病而實施隔離檢疫及封城措施下,客户業務活動放緩;品牌活動取消或延期;及客户暫停業務營運,導致集團的整合營銷解決方案及知識產權發展分部收益下降。

儘管經營環境困難,公司於2020年下半年成功獲不少奢侈及高端品牌客户委聘為體驗營銷項目提供商,負責於中國策劃品牌活動及IP發展。由於本集團的業務受季節性因素影響,故於財政年度上半年通常錄得較低銷售額,這與中國高端及奢侈品牌整體營銷服務的季節性特點一致。根據上年的記錄,集團於2019年中期的收益(人民幣2.73億元)僅為2019年年度收益約41.3%。

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