遊族網絡(002174.SZ)半年度淨利潤預增20%-25%
格隆匯 7 月 16日丨遊族網絡(002174.SZ)公佈，預計2020年半年度歸屬於上市公司股東的淨利潤48848萬元–50883萬元，同比增長20%-25%。
報告期內，受益於新老產品的良好表現，公司二季度流水及收入取得歷史最好成績。上半年，公司共錄得收入超25億元人民幣，同比增長超44.5%，並取得Sensor Tower公佈的2020年5月及6月中國廠商全球收入榜第六。
報告期內，公司老遊戲運營平穩，自研卡牌手遊《少年三國志2》在國內AppStore暢銷榜保持前列，流水保持穩定；該產品先後在港澳台、日本、韓國等區域上線，實現公司在亞太區域獲得突破的戰略目標。《少年三國志2》於4月底在日本市場上線，取得卡牌遊戲下載以及暢銷榜雙榜第一，並獲得Google Play和App Store推薦，與公司此前發行的《華武戰國》、《塞爾之光》共同打入日本遊戲暢銷榜；在韓國市場，《少年三國志2》於6月份上線並取得遊戲暢銷榜第四，卡牌遊戲下載榜以及暢銷榜雙榜第一，並獲得Google Play和App Store推薦。
報告期內，《少年三國志2》在日韓市場處於上線初期，廣告及營銷成本較高，對於二季度利潤有負面影響。報告期內，公司舉辦616少年節，針對包括“《少年三國志》”在內的多款“少年”系列產品進行品牌推廣，營銷費用有所增加，導致二季度利潤表現較一季度有所下滑。
公司於報告期內代理髮行supercell研發的手遊《荒野亂鬥》，遊戲上線後獲得遊戲玩家的廣泛好評，該產品涉及分成，多方聯合運營等模式，對二季度利潤影響有限。
三季度，公司在日本市場推出二次元卡牌手遊《レッド:プライドオブエデン》（《Red: Pride of Eden》代號《獸娘》）已於7月9日上線，取得日本遊戲暢銷榜第12的成績；《少年三國志2》7月份在韓國市場有望實現更好的流水表現；《權力的遊戲》手遊計劃於7月21日上線港澳台、日韓及東南亞市場，遊戲採取多區域同服的玩法,預註冊期間即獲谷歌和蘋果應用商店亞洲各區力薦。公司儲備《少年三國志：零》，《新盜墓筆記》等高品質產品將在下半年陸續上線。
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