金山軟件(03888.HK):金山雲上市,辦公業務受益疫情,維持“買入”評級
機構:國信證券
評級:買入
2020年 Q1收入、毛利呈現同比高增長
隨着金山雲的上市,2020 年公司不再並表金山雲的收入,我們將公司的收入、毛利進行重排。在疫情的影響下,一季度收入增速同比增長 32%,毛利同比增長 47%,淨利潤(持續性)達到 3.6 億,好過市場預期。
辦公用户高增長
截至 2020 年 3 月 31 日,金山辦公主要產品月度活躍用户(MAU)已達到 4.47 億,同比增長 36.3%。2020Q1MAU 增長 0.36 億,相當於 2019年全年增長值的 35.6%。其中WPS office PC 版月度活躍用户數 1.68 億;移動版月度活躍用户數 2.71 億。隨着付費客户的持續增加,辦公服務訂閲業務的收入增長勢頭強勁。
遊戲 Q1繼續錄得 30%增速
2020Q1,遊戲收入同比增長 30%(Q3 同比僅為-2.2%,Q4 39%),《劍網 3》收益和日均活躍用户分別同比增長 33%和 20%,劍俠系列其他端遊收益同比增長 44%。在 2020 年 5 月 22 日,端遊《劍網 3》推出全新資料片“結廬在江湖”。 《劍歌行》預計 6月發行,目前在 TAPTAP上預約達到了 15萬。預計下半年手遊表現將會明顯好過去年。
金山雲上市
金山雲在美國上市,目前的估值為 40 億美元,隨着金山雲的高增長被市場驗證,當下估值不到 2020 年的 5倍 PS,仍有明顯的提升空間。
投資建議
鑑於遊戲業務 PC 端受到疫情催化取得良好業績,且手遊可期;辦公軟件獲得了不菲的用户增長:我們以分部估值計算公司價值,分別給予遊戲業務 20 年 15 倍 PE(對應 21 年 12 倍),辦公業務 50 倍 PE(對應 21 年34 倍 PE),雲業務 5.5 倍 PS(對應 21 年 4 倍),得到公司合理估值約為30-32 元,維持買入評級。
風險提示
疫情衝擊導致宏觀經濟低於預期,遊戲可能造成的拖延。

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