中視傳媒(600088.SH):中視廣告擬獲授農業農村頻道2021年度廣告資源承包經營權
格隆匯4月24日丨中視傳媒(600088.SH)公佈,公司控股子公司上海中視國際廣告有限公司(以下簡稱“中視廣告”)與中央電視台廣告經營管理中心經友好協商,擬簽署關於中央電視台農業農村頻道的《中央電視台廣告資源(整頻道)承包經營協議》。
經過多輪磋商,中央電視台廣告經營管理中心同意繼續授予中視廣告中央電視台農業農村頻道2021年度廣告資源的承包經營權。雙方擬根據2020年度、2021年度的商務條件,一併簽署承包經營協議,並提交第八屆董事會第六次會議審議。
《農業氣象》廣告、新媒體廣告不在項目資源範圍內;2020年、2021年“品牌強國工程”及乙方預售跨頻道創新產品所佔的農業農村頻道資源,不在項目資源範圍內。
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