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星期六(002291.SZ)2019年度淨利潤升1581.96%至1.5億元
格隆匯 04-22 22:36

格隆匯4月22日丨星期六(002291.SZ)發佈2019年年度報告,實現營業收入20.92億元,同比增長36.57%,利潤總額1.72億元,同比增長648.39%;歸屬於上市公司股東的淨利潤1.50億元,同比增長1581.96%;歸屬於上市公司股東的扣除非經常性損益的淨利潤1.48億元,同比增長1874.37%;基本每股收益0.24元。

公司致力於“打造時尚IP生態圈”的戰略,着力構建“媒體和社交平台”、“時尚IP孵化運營平台”及“時尚IP集合平台”,向新零售平台進行轉型。

公司主要業務分為兩大板塊:多品牌中高端時尚皮鞋的生產和銷售,並批發、零售多元化的時尚產品;以移動互聯網精準營銷為核心的信息技術服務業務。

目前公司擁有“ST&SAT”(星期六)、D:FUSE”(迪芙斯)、“SAFIYA”(索菲婭)、“SATURDAY MODE”“FONDBERYL”(菲伯麗爾)等自有品牌。公司以時尚為核心的品牌羣、多元化的產品品類,按消費者需求進行市場細分,滿足目標消費羣對時尚消費品的需求。公司開設的品牌集合店, 通過銷售公司自有品牌、代理品牌及第三方品牌的鞋、包、配飾等時尚全品類產品,打造時尚潮流新零售平台。

移動互聯網業務主要通過2019年併購的遙望網絡公司和2017年併購的時尚新媒體公司時尚鋒迅、北京時欣等所進行。遙望網絡主要從事數字營銷相關業務,主要業務涵蓋:傳統互聯網廣告投放、基於微信的社交營銷、社交電商服務業務。遙望網絡通過與各類互聯網流量渠道建立合作關係,聚集流量資源,依託優秀的流量資源整合能力、豐富的互聯網營銷經驗及較強的營銷方案策劃能力,通過多樣化的廣告形式實現流量變現。時尚鋒迅、北京時欣的主要業務為通過OnlyLady女人志和Kimiss閨蜜網等時尚信息平台為廣告主提供營銷服務。

截至2020331日,遙望網絡擁有簽約及孵化短視頻平台IP合計205個,明星及主播數量96位,合計總粉絲數超過2.4億,累計播放量超過150億,平台涉及抖音、快手、B站、小紅書、西瓜視頻等,其中知IP包括張柏芝王祖藍李亞男劉維尬演七段乃提Guli”浩輝進城了李大嗓大公子李宣卓(酒仙)等數十個。同時今年以來,公司已經與浙江文廣集團、杭州文廣集團達成合作,已經簽約共32位電台主持人為公司主播,後續將繼續推進與其旗下其他電台/電視台主持人的簽約。

2019年公司短視頻廣告及直播帶貨的業務量增速較快,全年短視頻平台的帶貨GMV實現約2.1億元。服務對象以主要服務快銷品領域的品牌客户為主,通過前期多次業務合作的良好成果,目前遙望網絡已經取得如一葉子、LOVO、歐詩漫、婦炎潔等8個知名品牌在指定平台上的獨家經營權,未來隨着公司經營規模的不斷擴大,將推進與更多優秀品牌的深度合作。遙望網絡基於龐大的已有流量規模,奠定了行業先發優勢,榮獲2019金麥獎短視頻運營最具影響力獎、快手MCN十大影響力機構等眾多獎項,並與騰訊、阿里、抖音、快手等機構一同入選中國電視劇製作產業協會短視頻內容工作委員會

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