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阿里巴巴(09988.HK)正式推出「淘寶特價版」應用程式
阿思達克 03-26 18:03
阿里巴巴(09988.HK)公布,旗下電商平台淘寶開展C2M(Customer to Manufactory,顧客對工廠)戰略,正式推出「淘寶特價版」應用程式,為C2M產品設置專屬平台,幫助工廠及產業數碼化升級,並豐富用戶購物選擇,產品種類涵蓋數碼家電、日用品、食品及服飾鞋包等。

阿里巴巴集團副總裁、淘寶C2M事業部總經理汪海表示,淘寶C2M戰略目標在未來三年幫助1,000個產業帶工廠升級為產值過億的「超級工廠」,為產業帶企業創造100億筆新訂單,以及在中國打造10個產值超過100億元人民幣的數碼化「產業帶集群」。

阿里表示,去年「淘寶618」活動期間,來自C2M產業帶的訂單達到4.2億筆;去年「天貓雙11」當日,C2M產業帶訂單達1.7億筆;今年「淘寶38節」期間,C2M產品的訂單量按年增加370%。

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