361度(01361.HK)與NBA魔術隊球星Aaron Gordon簽訂代言人合約
361度(01361.HK)公布,簽約奧蘭多魔術隊球星阿隆·戈登(Aaron Gordon)成為新晉品牌代言人,公司希望通過雙方未來的合作,向更廣大熱愛籃球運動的年輕人傳遞「多一度熱愛」的運動精神,鼓勵年輕人更多參與到籃球運動中。
公司品牌事業管理中心總經理鄭業欣表示,阿隆·戈登為公司關注已久的NBA優秀球員,有罕見的爆發力,跑跳能力極強,還能很好地控制自己的身體,同時非常帥氣有活力,與公司的品牌定位非常契合。公司將借助他在頂級賽場的專業表現,打造公司的專業籃球產品,同時積極擁抱年輕文化。隨著他的強力加入,籃球品類也逐漸會成為公司品牌的發動機。
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