申洲國際(2313.HK):開源節流穩定增長,龍頭地位無出其右;首次覆蓋給予“買入”評級,目標價 131.6 港元
機構:國元證券
評級:買入
目標價:131.6 港元
投資要點
運動賽道繼續成長,大客户黏性高穩增長,公司份額有望提升: 公司四大客户分別為 Nike、Adidas、Uniqlo 及 Puma,其中運動類為主,休 閒類為輔。根據歐睿諮詢數據,2019 至 2021 年中國美國日本的運動服飾市 場規模 CAGR 將達 11%、6%和 4%,保持穩定增長。據彭博數據,四大客户 未來三年均保持淨利潤複合增長 11%以上。其次,公司與客户合作近 20 年, 份額上佔 Nike 17-18%,佔阿迪 15%,佔優衣庫 12-13%,佔 Puma 40%, 在行業增長且大客户精簡供應商的趨勢下份額有望繼續提升。
產能每年 10-15%提升確保業績增長,佈局海外,與客户需求精準匹配:
產能提升:公司訂單處於供不應求狀態,未來增長取決於產能提升。產能每年預計保持 10-15%增長。在越南及柬埔寨新建 3 個工廠,至 2023 年預計新 增 3 萬工人。東南亞對於外資准入門檻和環保要求趨嚴,公司進入海外較早,先發優勢明顯。精準匹配客户需求:與客户提前一年滾動確定產能需求,精準制定擴產計劃,提前一季確定具體款式和訂單金額,做到供需精準匹配。
一體化生產助客户降低成本,交付期領先同行 20 天-1 個月:一體化將面料工廠與成衣工廠一體化融合,將原來各自進行的面料研發、設計、打樣、生產及之後的檢測等環節全部在一個工廠內完成,提升生產效率,降低客户成本。交付週期基本可以達到 15 天,比同行業快 20 天到一個月。
首次覆蓋給予“買入”評級,目標價 131.6 港元:
公司作為行業龍頭,訂單供不應求,隨着產能的提升,未來增長確定性較強,我們預測公司 2019-2021 年歸母淨利潤為 50.38/56.39/64.51 億元,分別同比 增長 11.0%/11.9%/14.4%,對應 EPS 分別為 3.36/3.76/4.3 元人民幣。給予目 標價 131.6 港元,對應 2020 年 35 倍 PE,首次覆蓋給予“買入”評級。

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