港股異動 | 壹傳媒跌逾15% 中期股東應占虧損擴大8.9%至3.12億港元
格隆匯11月19日丨壹傳媒(0282.HK)現報0.265港元,跌15.87%,暫成交430萬港元,最新總市值7億港元。壹傳媒昨晚發佈截至9月30日止六個月業績指,期內收益同比下降15.9%至5.56億港元;股東應占虧損同比擴大8.9%至3.12億港元;每股基本虧損11.8港仙,不派息。公告顯示,期內虧損主要由於集團的核心市場中國香港及台灣地區存在不確定因素,導致廣告商的支出更為審慎。此外,集團的數碼業務面臨線上程序化廣告的劇烈競爭,而報紙流通量下降削弱了集團印刷業務的創收潛力。值得一提的是,壹傳媒旗下《蘋果動新聞》曾公佈最新用户訂閲收費計劃,早前3港元優惠期在9月1日屆滿,自9月2日起按每月50.4港元收費,此舉標誌着業務模式的重大演進。
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