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捨得酒業(600702.SH)半年度淨利潤升11.81%至1.85億元
格隆匯 08-26 16:29

格隆匯8月26日丨捨得酒業(600702.SH)發佈2019年半年度報告,實現營業收入12.21億元,同比增長19.87%;歸屬於上市公司股東的淨利潤1.85億元,同比增長11.81%;歸屬於上市公司股東的扣除非經常性損益的淨利潤1.81億元,同比增長42.17%;基本每股收益0.5556元。

堅持以捨得為核心、沱牌為重點的雙品牌戰略,明確公司產品的定位,以消費者的需求為基礎,持續對公司的產品體系進行梳理,打造捨得系列和沱牌系列明星產品。

在加速產品全國化佈局的同時,公司聚焦核心大單品、聚焦戰略市場及重點市場,市場分梯級培養,分批突破。2019年起,更進一步將資源向次高端容量較大的華東、華南市場傾斜,聚焦建設以長沙為中心、以環太湖為中心的兩個根據地市場,並初見成效。

加強消費者培育,通過“贈酒+捨得智慧之旅+品鑑會+品牌榮譽大使”四大工程,培育忠實用户;聚焦煙酒店及團購渠道,拓展餐飲及現代零售渠道、電商渠道;優化煙酒店聯盟體模式,建立萬家聯盟體煙酒店。

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