分眾傳媒(002027.SZ)第三季度淨利潤預降54.20%-74.71%至3.7億元-6.7億元
格隆匯8月21日丨分眾傳媒(002027.SZ)在2019年半年度報告中披露,預計2019年前三季度歸屬於上市公司股東的淨利潤11.48億元-14.48億元,同比下降69.90%-76.13%。
2019年至今,中國廣告市場受宏觀經濟影響需求疲軟,疊加公司自身客户結構調整的影響,致使公司營業收入承壓;同時為實現公司中長期戰略目標,自2018年第二季度起公司大幅擴張電梯類媒體資源,導致公司在媒體資源租金、設備折舊、人工成本及運營維護成本等同比均有較大幅度增長,綜上所述預計公司2019年1-9月的經營業績有所下滑。
另外,預計2019年第三季度歸屬於上市公司股東的淨利潤3.7億元-6.7億元,同比下滑54.20%-74.71%。
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