青島啤酒(600600.SH)半年度扣非淨利潤升30.6%至14.45億元
格隆匯8月15日丨青島啤酒(600600.SH)發佈2019年半年度報告，實現營業收入165.51億元，同比增長9.22%；歸屬於上市公司股東的淨利潤16.31億元，同比增長25.21%；歸屬於上市公司股東的扣除非經常性損益的淨利潤14.45億元，同比增長30.60%；基本每股收益1.207元。
2019年上半年中國啤酒市場平穩發展，消費結構不斷升級，行業產能及產品結構進一步優化，上半年實現啤酒產量1948.8萬千升(數據來源：國家統計局規模以上啤酒企業產量)，同比微增0.8%。
報告期內，公司積極拓展國內外市場，通過品牌及品種結構優化提升等舉措，實現了銷量、銷售收入、淨利潤持續增長，品牌價值持續攀升的良好發展態勢。報告期內共實現啤酒銷量473萬千升，同比增長3.6%。
報告期內，公司繼續深化推進“青島啤酒主品牌+嶗山啤酒第二品牌”的品牌發展戰略，圍繞公司產品戰略、區域戰略積極開展品牌推廣，充分發揮青島啤酒品牌和品質優勢，持續提升青島啤酒中高端品牌定位，不斷促進產品結構優化升級，助力青島經典、青島純生、新特產品及嶗山啤酒做強、做優、做大，加快向高附加值產品轉型升級。上半年，主品牌青島啤酒共實現銷量236.0萬千升，同比增長6.3%，繼續保持在國內中高端產品市場的競爭優勢。
面對原材料成本上漲的嚴峻挑戰，公司在努力提升產品結構和價格的同時，持續優化成本控制和費用投入，加強費用有效性管理，多措並舉降本增效，保持了公司量利持續穩定增長。
公司不斷推進創新驅動發展，通過打造高效供應鏈協同增效，優化集中採購競價策略，積極消化成本上升壓力；運用智能製造新技術實現智能生產、綠色生產，提高資源配置效率，加速新舊動能轉換，保持差異化競爭優勢。公司積極推進實踐新渠道和新業態發展，加快新零售新業態市場佈局，不斷完善電商銷售渠道體系，多渠道滿足互聯網時代消費者的購買需求和消費體驗，為青啤可持續健康發展開拓新的增長空間。
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