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第一视频(00082.HK)已开展线下体育彩票零售业务的商业运营
格隆汇 09-13 19:51

格隆汇9月13日丨第一视频(00082.HK)公布,集团已开展线下体育彩票零售业务的商业运营(此前一直处于试运营阶段)。该业务涉及与广东7-Eleven、北京好邻居、山东家家悦、重庆优客家及遍布中华人民共和国的便利蜂等大型便利店连锁企业合作,有关合作乃根据智能特许经营店与北京疯狂体育产业管理有限公司(其融资及营运均由公司间接全资附属公司疯狂新游(北京)技术有限公司实益控制)之间所订立的合作协议进行。

于该业务下,体育彩票终端机将安装于遍布中国逾5000个地点的智能特许经营店,以向疯狂体育(一款由公司于2018年11月27日完成收购并为体育用户提供体育资讯、赛事新闻、直播互动游戏等服务的移动互联网产品)及疯狂红单(一个由疯狂体育推出的专业彩票付费推荐平台)的用户提供一对一线下彩票销售服务及免费体育赛事分析服务。

最近几周,公司一直在与遍布中国多个城市的经甄选的体育彩票零售店合作,开展该业务的试运营。

集团秉承疯狂体育“让体育创造快乐”的理念,旨在藉助与智能特许经营店(均属年轻消费者所钟爱的店铺)合作设立符合现时消费者消费习惯的终端机突破传统实体店模式及扩阔疯狂体育及疯狂红单的用户群。终端机将为广大体育用户提供彩票服务,并将作为彩票推介的准入口,形成商业闭环。

集团于中国主要从事电信媒体业务,包括网络视听新媒体、网络贸易平台、IP衍生品业务及其他互联网+业务。集团一直积极物色商机以维持行业竞争力及力争为股东带来更高回报。经计及中国彩票零售行业近年来的趋势及持续增长潜力,董事认为开展该业务将为集团拓宽其收益来源以及实现与现有业务的协同效应提供良机,此举最终或会提升集团的财务表现。因此,董事会认为,开展该业务将符合公司及股东的整体利益。

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