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腾信股份(300392.SZ)上半年净利扭亏为盈596.95万元
格隆汇 08-30 02:39

格隆汇8月30日丨腾信股份(300392.SZ)公布2019上半年业绩,公司实现营业收入6.42亿元,较上年同期减少1.48%;实现归属母公司净利润596.95万元,而去年同期为亏损4862.12万元。

报告期内,公司进一步加大技术研发力度,持续提升创意和策略能力。公司通过自动获取的互联网用户的行为数据及交换的数据,经过清洗、建模,结合人工智能深入学习,对用户进行精准画像,使得公司数字营销业务在整合多种营销手段和优势资源方面更加灵活多样,提高了广告投放的精准度,建立起以大数据和人工智能为基础的数字营销链条。同时公司通过培训和增强团队,进一步提高公司在创意和策略层面综合能力。通过大数据营销的技术服务,进一步提高了客户满意度,推动客户的二次经营、三次经营等持续经营能力。

报告期内,公司进一步强化内部管控,严控费用开支,销售费用、管理费用显著下降;同时进一步完善了标准化的绩效考核体系和奖惩制度,激发员工工作积极性,全面提高了公司可持续性和盈利能力,为公司持续盈利和未来快速发展奠定坚实基础。

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