華晨中國(01114.HK)維持華晨寶馬全年銷售目標
華晨中國(01114.HK)主席吳小安於記者會指,保持旗下華晨寶馬的全年銷售目標在增長15%,因下半年有多款新車推出,包括7月份推出3系,以及全新X2和X1改款,對豪車市場增長有信心,上半年增長都跑贏市場。
執行副總裁吳麗儀指,因應下半年新車推出,故促銷力度亦會較低,帶動產品均價上升;而人民幣匯率波動亦影響了對沖合約。
她又指,寶馬明年會首次在公司生產基地完全生產一款純電動車IX3,並出口至全球,是公司首次大量出口,希望未來可以有更多出口車款。同時強調公司除一款麵包車外,車款都符合國六標準。
吳小安指,向寶馬出售合營的交易目前未完成,故目前仍未有變化,但雙方致力落實各項投資,包括增建工廠,將產能提升至最高100萬,以及帶來更多新車款。至於雷諾扭虧方面,則需要額外一年時間,因需引入更多車款。
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