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都市麗人(02298.HK)公佈中期業績:主營業務貼身衣物表現穩健,電商成交商品總額同比大升243%
格隆匯 08-29 12:39

格隆匯8月29日丨都市麗人(02298.HK)公佈中期業績,2025年上半年,公司實現收入人民幣14.36億元,公司擁有人應占利潤人民幣5779.6萬元,基本每股盈利為人民幣2.7分。

自去年集團成功與其聯營商合作拓展電子商務,有效提升集團品牌市場份額,集團相關聯營電商平台成交商品交易總額("GMV")於上半年約人民幣15.2億元(2024上半年:人民幣2.4億元),集團於相關期間從中收取服務收入約人民幣3940萬(2024年上半年:人民幣2100萬元),使貼身衣物產品分部業績得以持續改善。

面對複雜的市場環境,公司始終秉持穩健務實的態度,繼續深耕業務,不斷鞏固渠道優勢,並取得了一定成效。都市麗人主品牌,持續在線下推進大省強縣戰役,從營運、渠道、商品、會員維度深化運營,深耕傳統街鋪渠道;同時,以新形象開拓購物中心渠道,進一步提升品牌市場滲透率及核心競爭力。集團「純棉居物」品牌依託精準的市場佈局、差異化的產品定位及優質的服務體驗,實現快速擴張,業績較截至2024年6月30日止六個月同比增長約46%。

電商渠道領域,公司繼續深化與聯營商的合作,從多方面提升市場份額。今年上半年,集團電商成交商品總額(GMV)超過人民幣16億元,較2024年上半年同比實現243%的顯著增長,為集團業績的穩健發展注入強勁動力。

展望下半年,全球經濟調整與國內消費分化的態勢仍將延續,內衣行業機遇與挑戰交織。公司將繼續堅持戰略定位,堅守產品「好而不貴」、為消費者提供高性價比產品的初心,在品牌、產品、渠道維度深化佈局 

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