淘寶閃購500億人幣補貼上線首日 589個零售品牌訂單逾倍增長
淘寶閃購啟動規模高達500億元人民幣的補貼計劃。據內媒報道,於周三(2日)補貼首日,淘寶閃購訂單顯著增長,有589個零售品牌當日訂單量比5月2日(即淘寶閃購業務全量上線)增長超過100%,其中熟食及酒水乳飲品類的單量翻倍。其中,農夫山泉訂單增長504%、聯想訂單增長467%、飛利浦訂單增長350%,以及雲南白藥訂單增長303%等。
淘寶閃購計劃是在12個月內透過發放大額紅包、免單卡及官方補貼一口價商品等方式,用真金白銀的補貼給消費者帶來實惠和便利。
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