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京東與OPPO簽合作協議 目標三年內銷售額倍增
京東集團-SW(09618.HK)(JD.US)與OPPO簽署戰略合作協議。雙方簽訂未來三年OPPO在京東全渠道實現銷售額按年倍增的目標。 根據協議,京東與OPPO將聚焦產品、營銷、服務及渠道四大維度深化戰略合作,通過發揮各自優勢共建共融,開拓市場增長新空間。同時,OPPO將積極參與京東3C數碼今年新品「先人一步計劃」、「以舊換新專項扶持計劃」及趨勢品「AI 換新加速計劃」,共同為消費者帶來全場景「多快好省」的購物體驗。 目前OPPO產品已覆蓋包含京東之家在內逾500家京東3C數碼線下門店,逾1,700家品牌專賣店已全面接入京東到家小時達,並在去年實現按年增長兩倍的銷售額。
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