快手商城年貨節訂單量按年增長98%
快手商城年貨節訂單量按年增長98%,買家數上升65%,品牌商品GMV亦增加77%,顯示用戶規模持續擴大,品牌商品呈現穩健成長態勢。
此外,2024年貨節的開播商家數目按年增加67%,電商開播總時長增加235%,短影片、搜尋及泛貨架三個場域表現搶鏡。
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