東風(00489.HK)旗下嵐圖汽車挑戰10萬輛年銷量目標
東風(00489.HK)旗下嵐圖汽車在2024年嵐圖生態夥伴大會上表示,2024年嵐圖將全力衝擊年銷售10萬輛的新目標。2023年全年嵐圖汽車的銷量突破5萬大關。
嵐圖汽車表示:今年下半年全系產品煥新升級,新嵐圖FREE、新嵐圖夢想家及追光PHEV先後上市。新嵐圖夢想家上月銷量突破5,000輛。
在營銷方面,今年嵐圖汽車渠道預計突破400家,實現逾130個城市覆蓋。截至2023年底,嵐圖在全球已開設282家嵐圖空間、嵐圖旗艦店及嵐圖交付服務中心,銷售門店覆蓋108個城市。
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