雅高料今年在華簽訂創紀錄125個酒店合作項目 看好香港入境旅客量回升
法國酒店集團雅高(Accor)大中華區行政總裁Gary Rosen表示,今年有望在中國簽訂約125個酒店合作項目,創歷史新高。在疫情後旅遊需求被釋放,帶動中國內地及澳門的每間可用客房收入及入住率已恢復至或超過2019年疫情的水平。不過他稱,香港市場尚未完全恢復,集團去年在香港有兩間精品酒店開業,預計隨著香港舉辦更多大型活動,旅客量最終會增加。
目前雅高在大中華區擁有逾640間酒店,大多屬聯合營運或以輕資產模式作完全特許經營。今年雅高亦將Jo&Joe的品牌特許經營權交予碧桂園(02007.HK)旗下子公司發展,當時碧桂園的目標是在未來30年開設超過1,000間酒店。Rosen稱,雖然碧桂園在住宅業務發展面臨挑戰,但對其酒店業務影響不大,因碧桂園已向雅高支付應繳款項,首批三間Jo&Joe酒店亦將於今年開幕。
他稱,雅高未來亦會開始與更多中國國有企業合作,因這些公司較私人開發商能夠承接更多項目。
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