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《美股業績》美泰(MAT.US)季績勝預期 冀芭比電影刺激下半年洋娃娃銷售
阿思達克 07-27 08:26
美泰(Mattel)(MAT.US)第二季盈利下跌60%至2,700萬美元,經調整後每股盈利為10美仙,市場原預期為虧損2美仙,按固定匯率計算銷售額下降13%至10.9億美元,但仍勝預期。 美泰電影《Barbie芭比》成為北美開畫票房冠軍,行政總裁Ynon Kreiz表示,希望電影《Barbie芭比》能帶動下半年芭比娃娃的銷售,在需求旺盛下與電影相關的玩具及產品系列將會有所擴大。 公司計劃於今年稍後推出一部迪士尼公主電影,並於明年初推出另一部,而《Hot Wheels》電影亦會在2025年上映。
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