渣打報告:近8成香港富裕投資者認爲AI可助達成理財目標
渣打香港發表《用創新科技管理財富》研究報告,探討香港富裕投資者使用數碼理財諮詢的取向。研
究發現,近8成受訪者認爲 AI 在未來三年對他們達成理財目標來說很重要。八十後(35至42歲人士)是對 AI最有信心的一個世代,當中35%受訪者認爲 AI「非常重要」,而認爲 AI「非常重要」的九十後(27至34歲)則有26%。
報告顯示,香港富裕投資者平均擁有近456萬元可投資資產。受訪者背景差異亦反映於各項人口數據之中,如女性企業家平均擁有506萬元可投資資產,稍微較男性企業家多。
渣打香港財富管理業務主管何文俊表示,數碼理財諮詢將成爲大趨勢。調查亦顯示,用戶在使用新數碼技術時,仍十分依賴客戶經理的持續協助與分析。總體而言,在數碼科技的推動下,香港富裕族對投資更有信心和更懂靈活運用人工智能與專家分析。
報告由渣打香港委託Sandpiper Research在今年6月進行,訪問508名香港富裕投資者。受訪者須符合擁有總淨值一百萬港元的可投資資產(扣除未償還按揭貸款金額後)的資格。
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